By Adejuwon Osunnuyi
More than two years that the board of Advertising Practitioners Council of Nigeria, APCON was dissolved, President Muhammadu Buhari has approved the appointment of Hon. Jacob Sunday as chairman of the board.
The APCON board constitution which was announced yesterday amidst 208 Chairmen and 1258 members of other Agencies and Parastatals, has Chief Dayo Abatan, Aloysius Okafor, Sani Tulu, Akor Sunday, Ismaila Umar Sifawu and Murtala Adamu Atiku as members.
However, Jacob’s appointment seems to have been a big shock to industry stakeholders who had expected that President Buhari would appoint one of the top shots in the advertising industry to head the APCON council.
The Buhari led administration had removed Mr. Udeme Ufot, Managing Director of SO&U who had spent only few months as the chairman of the APCON council following the dissolution of federal parastatals and agencies in 2015.
Meanwhile, reacting to the development, many of the industry players who spoke with the DailyBells Nigeria disclosed that the choice of Jacob in heading the APCON council clearly contravenes the laws setting up the council.
According to them Jacob is not known in the advertising industry as a practitioner, hence, the calls for his rejection.
DailyBells Nigeria recalls that a similar scenario had played out in 2014, when
Heads of Advertising Sectoral Groups (HASG) of APCON rejected the appointment of Prince Ngozi Emioma by former President Goodluck Jonathan as APCON chairman.
The group, while condemning the appointment in strong term had pointed out that the then president did not consult the industry sectoral groups to understand how the council was constituted as stipulated in the laws that established APCON.
Citing the relevant laws violated in the course of the appointment, the group stated that “the Nigerian Advertising Laws, Rules and Regulations Act 55 of 1988(as amended) stated that the council shall consist of a chairman who shall be a distinguished fellow of the profession to be appointment by the President; Seven persons to be appointed by the Minister, one of whom shall be from the ministry and others from among other interest in the field of advertising which, in the opinion of the minister ought to be adequately represented;
“Ten persons to be elected by the Association of Advertising Practitioners of Nigeria (AAPN and now AAAN); Two persons to represent institutions of higher learning in Nigeria offering courses leading to an approved qualification to be appointed by the Minister in rotation, so that the two persons shall not from the same institutions.”
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